Robin Lloyd is a senior public affairs and strategic communications leader with two decades of experience developing and executing policy, advocacy, and communications campaigns at the federal, state, and local levels.
At Rational, she advises clients across the nonprofit, public health, public safety, trade association, and advocacy sectors on complex public affairs challenges, developing integrated strategies that combine government affairs, communications, stakeholder engagement, coalition building, and advocacy. Robin’s expertise includes legislative strategy, coalition building, message development, media engagement, and integrated advocacy campaigns designed to shape public opinion and advance policy goals.
Prior to joining Rational, Robin served as Managing Director of GIFFORDS, where she oversaw the organization’s government affairs, political, communications, and engagement operations. She helped lead successful legislative campaigns at the federal and state levels, including the 2022 passage of the Bipartisan Safer Communities Act, the first major federal gun safety legislation enacted in nearly 30 years. She was also instrumental in efforts to pass universal background checks in the U.S. House of Representatives and helped advance hundreds of gun violence prevention laws in states across the country. Earlier in her career, Robin served as Director of Federal Affairs for the City of New York under Mayor Michael Bloomberg, representing the city before Congress and the federal government.
She began her career on Capitol Hill, serving on the legislative staffs of Representatives Anthony Weiner (D-NY) and Ciro Rodriguez (D-TX). Robin is a graduate of Wellesley College and holds a master’s degree from Johns Hopkins University.