John Kurpius is a digital and integrated marketing strategist with deep experience leading integrated campaigns that help organizations reach key decision makers, shape perception, and support brand reputation. He has managed programs across the energy, healthcare, finance, and defense sectors, combining digital marketing, executive communications, and thought leadership to turn complex issues into clear, compelling campaigns grounded in strategy, content, and analytics.
Before joining Rational, John was a Senior Account Executive at Edelman, where he advanced the firm’s Global Business Marketing practice and led B2B digital and content marketing programs for major brands and trade associations. His background spans integrated communications, digital marketing, content marketing, public relations, and internal communications.
John holds B.A. and M.A. degrees in Strategic Communications from the Missouri School of Journalism.